Skip to main content

For Web Design & Digital Agencies

You build great websites.
I make sure people find them on Google & in AI.

Your clients want traffic, visibility, and answers to questions like “why aren’t we showing up in ChatGPT?” You need an SEO and AI visibility expert you can put in front of them (or white label behind the scenes). That’s exactly what I do.

Sound Familiar?

  • Clients are asking SEO and AI questions you can’t fully answer yet
  • You want to offer SEO and AI visibility without hiring a full-time person
  • You need white-label deliverables you can present under your brand
  • You want a senior resource on calls without disrupting client relationships

Who Am I?

📋 10+ years at a digital marketing agency, former Director of SEO
🤝 Understands how agencies bill, deliver & operate
🚀 17+ years in SEO & 4+ years in AI visibility
🏷️ White-label options: your brand, your client

Where Most Agencies Get Stuck

Every website you launch comes with a question your client is about to ask.

“Great site. Now how do people find us?” It takes a different skillset, and the stakes are higher now that AI has changed what “being found” even means.

Situation 01

The post-launch gap

You delivered a beautiful site. Now the client wants to know why they’re not ranking, why ChatGPT doesn’t mention them, and why traffic isn’t moving. The design work is done. The visibility work hasn’t started. Let me help.

Situation 02

Risky website redesign launches

Most website redesign projects move forward without an SEO analysis first. That means years of built-up search equity (keyword rankings, backlinks, indexed URLs) can disappear after launch. I can be your SEO insurance policy.

Situation 03

The hiring problem

Bringing on a full-time SEO person is expensive, takes time, and is hard to scope correctly. A fractional SEO expert who integrates with your team gives you senior-level capability without the overhead – and produces work you can brand as your own.

Situation 04

The competitive pressure

Other agencies are starting to bundle SEO and AI visibility into their proposals. If you can’t answer the visibility question, someone else will, and they’ll use it to take your retainer.

The most successful web design agencies today aren’t doing SEO in-house. They’re partnering with SEO specialists who make them look good in front of clients before, during, and after the build. That’s what this engagement is built to do.

Why This Matters Now

AI visibility is the single biggest upsell opportunity web design agencies have right now.

Every client you have (past, present, and future) needs to understand what AI visibility means for their business. Most don’t. Their competitors are starting to. The agencies that can walk into that conversation with a framework, a deliverable, and a clear answer are closing retainers that didn’t exist 18 months ago.

This isn’t about learning a new skill. It’s about adding a trusted partner to your bench who can execute immediately, speak the language your clients are hearing, and make your agency look like it was ahead of the curve all along. Hint: it will be.

It starts before the first wireframe, not after the site goes live. SEO and AI visibility aren’t something you tack on at the end. They need to be built into the foundation. URL structure, information architecture, redirect mapping, schema, page hierarchy – these decisions get made during the build whether you plan for them or not. The question is whether they’re made intentionally.

I work alongside your designers, developers, and copywriters during the project, not after. That’s what separates a site that ranks from one that has to start from scratch.

Before
SEO strategy needs to start at wireframe, not after launch — URL structure, IA, redirects, and schema planned in parallel with design
During
I work alongside your developers and copywriters so technical SEO decisions are made intentionally, not accidentally
After
Audits, AI visibility scoring, and roadmaps help your clients grow traffic and stay visible in Google and AI-generated answers post-launch

How We Can Work Together

Choose the model that fits your agency right now.

No long-term commitment required to start. Pick a project, scale to embedded, or go straight to white-label partner.

Model 01

Project-Based Senior SEO

A defined scope, a specific deliverable, a clear outcome. Best for agencies with a single client need or who want to test the partnership before going deeper.

  • SEO audit + AI visibility assessment
  • 30/60/90-day roadmap
  • AI visibility scoring report
  • One-time or repeat as needed

Most Popular

Model 02

Embedded SEO Advisor

I join your team as a fractional senior SEO and AI visibility resource. I’m on the calls, in the documents, in the room when it matters, all under your agency’s name. Your clients get expert-level thinking from my 17+ years in SEO, 10+ years at an agency, and 4+ years in AI visibility. Your team gets a mentor.

  • Ongoing strategy across client accounts
  • Executive and cross-functional communication
  • Audits, roadmaps and scoring included
  • Monthly or quarterly cadence

Model 03

White-Label SEO Partner

I build the audits, roadmaps, and scoring reports in your agency’s brand. You present, invoice, and take full credit. Your clients never need to know.

  • All deliverables in your brand and templates
  • No co-branding, no attribution required
  • NDA-friendly, full confidentiality
  • Scales with your client roster

Not sure which fits? Book a free call and we’ll figure it out in 20 minutes.

What I Deliver

SEO & AI deliverables your agency can put in front of clients.

Not general advice. Not a slide deck of best practices. Structured, presentation-ready work products (in your brand if you need them).

🔍
SEO Audit

A thorough diagnostic of a client’s current search presence: technical health, content gaps, keyword positioning, and competitor benchmarking. Produces a scored baseline and prioritized fix list.

🤖
AI Visibility Audit

A structured assessment of how a client appears in AI-generated answers across ChatGPT, Perplexity, Gemini, and Google AI Overviews. Includes gap analysis and specific recommendations.

📊
AI Visibility Scoring Report

A scored framework benchmarking a client across key AI visibility signals: structured data, entity presence, citation patterns, authority signals. Gives clients a baseline and a clear path forward.

🗺️
30/60/90-Day SEO Roadmap

A phased, prioritized implementation plan with clear milestones, owners, and expected outcomes. Built to be handed directly to a client or executed by your team.

🏗️
Pre-Launch SEO & AI Visibility Strategy

For agencies building or redesigning sites. I work alongside your team during the project mapping URL structure, information architecture, redirect plans, and content, so visibility is built in from the start, not retrofitted after launch.

📁
White-Label Deliverable Suite Full White-Label

All of the above, built to your agency’s spec, in your templates, under your brand. Audits, roadmaps, scoring reports, and strategy documents that look like your agency built them. Because as far as your client is concerned, you did.

The Process

What to expect once we get started.

Every engagement follows the same four phases. Built to move efficiently and produce work your agency can use right away.

1

Kickoff

We start by understanding your agency’s client mix, the SEO and AI questions you’re already fielding, and where the biggest gaps are. This shapes everything that follows.

2

Baseline & Diagnosis

I audit the client’s current SEO health and AI visibility, scoring against key signals and identifying the highest-leverage opportunities. You get a clear, prioritized diagnosis, not a 200-point checklist.

3

Roadmap & Deliverables

You receive a 30/60/90-day plan and any supporting deliverables built to your templates and ready to present. Work product you own outright, regardless of what comes next.

4

Advisory or Handoff

Most agency partners continue with ongoing advisory on retainer. I stay in the loop across accounts and evolve the strategy as clients grow. But if you’d rather take full ownership, I hand everything off cleanly. You’re never locked in.

You’re in good hands

What clients say.

When we came to him with specific, ambitious SEO goals, he didn’t just promise outcomes — he delivered them in record time. He’s not just a vendor; he’s an invaluable thought partner. His responsiveness, keen observation, and genuine understanding of our business needs made him the kind of partner who makes you feel heard, supported, and confident.

Margaret Wyzlic
Director of Marketing & Biz Dev · Oxford Companies / BrightWorks

Oxford Companies

Tarun was a key supporter in Windsor’s SEO strategy and website migration. His technical SEO expertise improved site performance and search visibility. Tarun’s organized approach and clear communication ensured a smooth migration and successful outcomes.

Michelle Moriello
VP of Marketing · Windsor Communities

Windsor Communities

Common Questions

Questions agency owners usually ask before we get started.

We already do some SEO in-house. How does this work alongside that?

My role is additive, not competitive. I bring AI visibility and GEO expertise that most in-house SEO teams don’t have yet, and I work within your existing workflow, not around it. We define scope clearly upfront so there’s no overlap or confusion.

Will our clients know we’re working with an outside consultant?

Only if you want them to. I’m very flexible and want to support your agency where you need. itmost. White-label engagements are fully confidential. All deliverables can be in your brand, I won’t co-brand on your client accounts, and I’m happy to sign an NDA on day one.

We’re a web design agency, not a digital marketing agency. Is this really relevant to us?

Yes! Absolutely. It’s specifically designed for web design agencies. You’re in the room at the exact moment clients start thinking about traffic – right after a new site launches. And if you bring me in during the build, you’re offering something most agencies can’t: a site that’s built to rank and show up in AI from day one.

What’s the difference between SEO consulting and AI visibility work? Do I need both?

SEO is about ranking in Google. AI visibility is about appearing in ChatGPT, Perplexity, Gemini, AI Overviews, etc. They overlap quite a bit (strong SEO supports AI visibility) and sometimes require slightly different signals and strategies. Most of your clients need both, and very few consultants do both well. That’s the gap I fill.

Let’s Talk

Ready to make SEO and AI visibility
part of what your agency delivers?

Book a free 20-minute call. We’ll talk through your agency’s clients, your current gaps, and whether this is the right fit. No pitch. No pressure.