
Check out a 3 minute
Backpack
You can easily customize the look and feel of your sales affiliate area using the drag and drop functionality of their funnel building tool.
Below is a screenshot of the dashboard for managing your affiliates.

The main feature, and what Clickfunnels states it the number one reason people are moving their affiliates to their Backpack are what’s known as sticky cookies.
Clickfunnels Sticky Cookie
The sticky cookie is the genius of the
Clickfunnels Backpack Pricing
To get Backpack (part of what is known as ActioneticsMD) you need to upgrade to their $297 per month.
But you can trial their full suite, which includes Backpack and Actionetics, their email marketing product, free for 14 days.
What Software Does Clickfunnels use for Affiliate Tracking?
Clickfunnels has created its own proprietary affiliate tracking software called Backpack.
Tarun Gehani
Tarun Gehani is a digital marketing strategist with 16+ years of experience in SEO, content, and web design. In 2009, he founded a web design and marketing consultancy in Ann Arbor, helping brands like GM, the University of Michigan, Delta Faucet, and DeVry University grow their online presence. Tarun’s insights have been featured in Forbes, Business Insider, Yahoo Finance, Ahrefs, Search Engine Land and Search Engine Roundtable. He holds certifications in Google Analytics, SEMRush Certification for SEOs, Yoast Academy, and HubSpot Inbound Marketing. Today, he writes about the evolving search landscape and how brands can thrive in the era of AI-driven discovery.
