The problem that many novice marketers might have with ClickFunnels is its pricing, as it starts at $99/month. With that said, this article attempts to highlight the best
1. Kartra
Kartra is a platform that’s designed to be the driving force behind your whole sales funnel, from your landing pages and thank-you pages to your membership pages. Just like
If you’ve been following this website for a while, you probably already know what we think about Kartra. We actually conducted a comparison post between Kartra and
We’re very fond of Kartra’s email marketing platform, as it’s composed of automated campaigns, drip campaigns, broadcasts, and autoresponders. Moreover, Kartra comes with a dozen preset campaigns that you can employ with a single click to execute marketing sales funnels with ease.
Another one of Kartra’s strongest selling points is its robust membership platform. The platform allows you to create different membership levels that vary in terms of content. It also allows you to deliver products and adjust checkout settings for each membership level without a hassle.
One of the aspects where Karta trumps
Unlike
| Pros | Cons |
| In-house video hostingFull access on all plansPlenty of handy functionsGreat membership portal30-day full refund period | Lacks advanced editor featuresSlow-loading checkout process |
Verdict:
Kartra is a platform that’s geared towards professionals who are looking to pursue a competitive online venture and establish a strong brand. We wouldn’t recommend Kartra for beginners, as it has a pretty steep learning curve. Overall, Kartra is definitely in the same tier as
2. Leadpages
Leadpages is a platform that’s committed only to building landing pages, whereas
Similar to
Into the bargain,
The next tier costs $48/month when billed annually, and this tier is excellent for streamlining the purchasing process for your customers, as it allows you to incorporate one-click shopping. Also, this tier allows you to follow up with your customers by sending automated text messages.
You can also create sales funnels using
| Pros | Cons |
| Minimal learning curveExcellent popup supportNumerous integrations Professional templatesAffordable starting point | Very limited customization optionsFewer features than |
Verdict:
If you’re looking for a tool that’s primarily focused on building professional-looking landing pages without costing you an arm and a leg,
3. Builderall
Builderall is yet another very capable website building solution that’s equipped with all means of setting up online sales funnels, driving traffic, and closing sales. Builderall is a way cheaper tool than
Builderall offers digital entrepreneurs of all scales the ability to start their online business without wasting hours managing different tools. You’ll be able to create various sales pages and landing pages in no time. You’ll also be able to manage your own email marketing campaign.
In the latest Builderall release, Canvas Funnel Builder was added. It allows you to map out your sales funnels by linking together a group of different pages that you need. You can create a new funnel from scratch or start using one of the pre-designed templates right away to save time.
One of the coolest attributes of Buildrall is that it’s regularly evolving and improving its software, which can’t be said about a lot of SaaS products. And similar to
The greatest thing about Builderall is that it’s pretty affordable. Compared to devising your own marketing tech stack which consists of a sales funnel builder, email autoresponder, web hosting, social proof software, and more, Builderall offers you all of that under a single affordable roof.
However, you want to keep in mind that the platform’s features aren’t the best in its class, which doesn’t come as a surprise considering its affordable price. We’re not saying that the platform is lacking, we’re just saying that you shouldn’t expect top-tier performance from Builderall.
| Pros | Cons |
| Complete email marketingFeature-rich webinar tool In-house affiliate programNumerous enhancing appsOutstanding price point | Some interface consistenciesNot exactly a top-tier platform |
Verdict:
Builderall may not be a digital marketing solution that a professional marketer would use, but if you’re a novice marketer that’s in search of a low-cost alternative to platforms like
4. Instapage
Instapage is a very popular cloud-based landing page builder that gives other powerful builders like
Instapage is known for its ability to build mobile-responsive pages, so if you’re concerned about on-the-go browsing, Instapage is worthwhile. It also grants in-house hosting, so you won’t need to resort to a third-party hosting provider. Not to mention that it integrates with WordPress.
Using Instapage, you’ll be able to integrate with a broad range of third-party services, including some of the most popular email marketing solutions like AWeber and MailChimp. Instapage will grant you the ability to select from over 195 pre-designed templates for easy page building.
Moreover, Instapage features blank templates that you can use to create your own pages from scratch. In terms of pricing, Instapage has four relatively different price plans, with the core plan costing $68/month billed annually. This is an ideal plan to go for if you’re a novice marketer.
Instapage is one of the best alternatives to
We’d like to stress that unlike top-tier solutions like
| Pros | Cons |
| Powerful web page builderBeginner-friendly interfaceTons of collaboration featuresHigh-converting templatesExcellent customization options | Not a whole lot of integrationsCostly compared to other tools |
Verdict:
Considering that
5. Unbounce
Amongst
Unbounce also features a visual drag-and-drop editor that allows you to create pages by simply dragging and dropping needed elements. It’s packed with high-converting templates that you’re able to modify to meet your needs. It also allows you to incorporate popups and sticky bards.
When it comes to mobile responsiveness, Unbounce reigns supreme, as it allows you to create Accelerated Mobile Pages, which boast an 85% faster loading time than standard mobile pages. As you can see, all of Unbounce’s features are optimized to ensure maximum conversion rates.
Unbounce also integrates with WordPress, so you’ll be able to publish your landing pages on a WordPress website with a single click. Similar to
One of Unbounce’s coolest features is its library of free images. It allows you to boost your site’s aesthetics without having to worry about utilizing copyrighted pictures. Additionally, it’s equipped with over 840 Google typefaces that you can utilize with a single click to boost visual appeal.
In terms of pricing, Unbounce has three different pricing plans: Essential ($79/month), Premium ($159/month), and Enterprise ($399/month) billed annually. All three plans offer you an unlimited number of domains, which is a strong selling point. Learn more about Unbounce pricing here.
| Pros | Cons |
| Superb customization optionsReal-time analytics dashboardUnlimited domains on all plansIntegrates with lots of servicesPacked with useful features | Not the most budget-friendly toolLacks internal payment gateways |
Verdict:
When it comes to establishing landing pages, Unbounce is most definitely a top-tier solution that grants you a lot of flexibility and a notable increase in conversion. However, it’s an ideal solution for creating sales funnels. Sadly, the platform can be cost-prohibitive for smaller businesses.
6. Convertri
This is probably your first time seeing the name Convertri, and you’re not to blame considering it’s a relatively new solution compared to giants like
How is Convertri any different from the rest of its competitors? Well, it’s not necessarily different, it just combines all of their strongest selling points together – the advancedness of
Convertri boasts a drag-and-drop editor like a lot of the products on our list, but while most of the tools on the list need you to insert the rows first and then columns, Convertri has no restrictions whatsoever. You can drag whichever element you want in whatever fashion you want.
Convertri is all about accelerating your pages to the max. And don’t worry, you don’t have to do anything manually, as everything is arranged automatically on your behalf. We’re talking about things like optimizing images, minifying codes, and other things that affect the loading speed.
With such speed optimization tactics in place, you’re guaranteed a higher rate in conversion the more traffic your garner. Apart from all of that, Convertri is surely one of the most admirable page builders out there, and it’s one of the most budget-friendly options on the list as well.
Convertri has three different pricing plans: Standard ($53/month), Pro ($58/month), and Agency ($166/month) billed annually. The more you spend, the more exclusive features you’ll unlock. If you’re in the market for a platform that combines everything under one roof, Convertri is for you.
| Pros | Cons |
| Tremendous accelerationFree-form funnel editorConversion tracking featureShares and imports funnelsBudget-friendly price point | Fewer integrations than ClickFunnelsFairly new compared to other tools |
Verdict:
Convertri is one of the best digital marketing solutions in terms of customization capabilities, as it allows you to edit the coding and CSS of your website and sales funnels with ease. And it’s one of the most affordable options on this list. Being a new platform might be its only setback.
7. Kyvio
Kyvio may not be as well-known as some of the
Kyvio is equipped with tons of unique features, including Smart Funnels, which is an extensive assortment of funnel templates that are powered by functions such as split testing, conversion tools, and mobile optimization. You also have the ability to export the funnels if needed.
Another excellent service that Kyvio offers is Smart Products, which is primarily geared towards digital products. It includes a checkout functionality, digital product delivery, automation actions, discounts and coupons, and much more. This feature is very beneficial for course creators.
Kyvio’s Smart Memberships function allows you to utilize things like member tags, content-drop feed, design editor, progress tracking, and also quizzes. The Smart Affiliates feature allows you to set up your own affiliate program and recruit affiliates to promote your products and services.
Another neat feature that Kyvio offers is Smart Mailer, which allows you to set up your very own SMTP. It also allows you to segment your own email subscriber list. The function consists of lots of neat components, including automation, autoresponse, opt-in forms, and email templates.
Kyvio has three pricing plans: Basic, Business, and Pros, with the second pricing plan being the most popular. Kyvio is fairly new compared to a lot of the platforms on this list, but from what we hear from fellow marketers, this platform is bound to explode and make a ton of buzz.
| Pros | Cons |
| Beginner-friendly interfaceNo technical skills required24/7 customers supportExtremely easy integrationAffordable pricing packages | Not the most advanced builderFewer apps compared to others |
Verdict:
If you’re thinking about migrating out of
8. Thrive Themes
Thrive Themes is predominantly a group of WordPress themes, but the group is supported by a suite of WordPress plugin options that can be integrated with the themes to establish a website where you can sell and promote your products. It’s a very beginner-friendly platform as well.
Before we get into the various features that Thrive has to offer, we’d like to highlight the fact that Thrive doesn’t need monthly payments. This means that if you’re still in the beginning phases of building your online business, you don’t have to worry about monthly subscription fees.
How exactly do you subscribe to Thrive? Well, the platform is based on licenses. Each license is intended for use on one website. You could either purchase a single license for $67 or a pack of 5 licenses for $97. Keep in mind that purchasing your licenses is a one-time affair. Cool, right?
Thrive also has a monthly payment subscription plan that grants you access to all of the plugins the tool has to offer, and you can use it on up to 25 websites. Thrive offers its users the ability to make use of 325 landing page templates. It also offers unlimited support to ensure satisfaction.
Thrive’s templates have to be some of the most well-designed templates we’ve ever seen. They also boast built-in conversion optimization options for your convenience. Moreover, Thrive offers a host of copywriting tips that beginners will find very useful. They’re too basic for pros, though.
In terms of integrations, Thrive Themes is just as good as
| Pros | Cons |
| Tons of pre-designed templatesCan format posts for readability Built-in conversion optimizationLicense and monthly-based plansNumerous integration options | Cannot create sales funnelsDoesn’t offer in-house hosting |
Verdict:
While it doesn’t offer as much functionality as
9. OptimizePress
From developing sales pages, landing pages, and training pages to creating launch funnels and membership portals, OptimizePress can do it all. It’s primarily a landing page builder, not a sales funnel creator, though. It features a WordPress plugin that allows for WordPress management.
Like most top-tier landing page builders, OptimizePress is equipped with a drag-and-drop editor for ease of page designing. This intuitive editor works in real-time, so you don’t have to keep on refreshing the page you’re working on in order to see the changes you’re applying.
OptimizePress is a template-rich tool, as it features 30 different templates that are optimized for conversion. Further, it has over 340 other templates that you can use with a single click. To add, OptimizePress allows you to pick from 40 elements to customize your landing pages.
OptimizePress is one of the best tools to make use of if you’re trying to build membership sites. This is especially true if your whole business revolves around selling digital products. It lets you establish your very own membership portals and secure your members-only content.
One of the reasons why OptimizePress is one of the best digital marketing platforms for people who sell digital products is because it allows you to create targeted pages for your products, be it audiobooks, courses, and other types of digital products. Talk about high conversions!
OptimizePress allows you to integrate with numerous payment gateways, including PayPal and Stripe, so you’ll be able to receive payments digitally. Pricing-wise, the tool starts at $97/year. It allows you to manage up to three different websites. To learn more about pricing, click here.
| Pros | Cons |
| Packed with tons of templatesCan create membership portalsResponsive on all screen sizesVarious payment integrationsThe price point is unbeatable | Not as inclusive as ClickFunnelsPretty significant site limitations |
Verdict:
If your business revolves around selling and promoting digital products like audiobooks, online courses, software, and even music, OptimizePress is an excellent solution. It’s also worth your while if you’re trying to build membership portals that contain exclusive, members-only content.
Final Thoughts
Finding the right sales funnel/landing page builder is an arduous task considering the deluge of software available, but we’re confident that one of the above-mentioned platforms will meet your needs. Feel free to let us know which platform you think is the best for you and why.
Tarun Gehani
Tarun Gehani is a digital marketing strategist with 16+ years of experience in SEO, content, and web design. In 2009, he founded a web design and marketing consultancy in Ann Arbor, helping brands like GM, the University of Michigan, Delta Faucet, and DeVry University grow their online presence. Tarun’s insights have been featured in Forbes, Business Insider, Yahoo Finance, Ahrefs, Search Engine Land and Search Engine Roundtable. He holds certifications in Google Analytics, SEMRush Certification for SEOs, Yoast Academy, and HubSpot Inbound Marketing. Today, he writes about the evolving search landscape and how brands can thrive in the era of AI-driven discovery.

